Current endeavors…

Sentry

Delta Dental of Wisconsin Foundation

I served as the Community Impact Specialist for the Delta Dental of Wisconsin Foundation. In this role I was responsible for identifying areas where Delta Dental could make a positive impact in the community in alignment with the company’s mission. One of my key focus areas was improving reporting processes to ensure that our impact was accurately measured and reported. I implement and updated reporting systems to be both efficient and effective. I also conducted regular audits of our reporting processes to identify areas for improvement and implemented changes as necessary. Overall, my role as a Community Impact Specialist allowed me to leverage my skills in data analysis and project management to make a positive impact in the community.

I worked as an Associate Marketing Analyst at Sentry for a year before pursuing other opportunities. However, as of December 2023 I have return to Sentry as an Associate SEO Analyst. In this new role some of my responsibilities included analyzing website traffic and user behavior to identify areas of improvement and managing paid search campaigns across multiple business units. Overall, this new role has allowed me to leverage my marketing skills and apply them to a more technical aspect of digital marketing. Pairing the customer psychology knowledge I gained through my first role at Sentry, with this new role has helped me to broaden my skillset and deliver more well-rounded, customer centric experience.



Nathaniel Taylor Assembly Shop Stevens Point

Assembly Shop

For two years I served as the Operations and Marketing Specialist at Assembly Shop. I dabbled in a little bit of everything there. Depending on the day you could find me content planning for a promotion, doing brand photography, merchandising products at the brick + mortar, organizing community events, assisting in buying merchandise, creating graphics, or other behind the scenes logistical work. This position gave me the chance to explore and grow as a creative, and that’s an experience I will forever be grateful for.


Education

Mid-State Technical College

UW Stevens Point

Bachelor of Science - Marketing

Associate of Applied Science - Digital Marketing